Research on E-commerce Talents Training in Higher Vocational Education under New Business Background

Authors

  • Junhai Wang UNESCO UNEVOC Centre, Zhejiang Technical Institute of Economics (ZJTIE), Hangzhou, China
  • Gangqiang Zheng UNESCO UNEVOC Centre, Zhejiang Technical Institute of Economics (ZJTIE), Hangzhou, China

Keywords:

China higher vocational education, E-commerce talents training, E-commerce courses

Abstract

This paper introduced the development of higher vocational E-commerce education in China
within the framework that the advantages, development, and higher vocational education of ecommerce are functionally interactive. The first part of the paper is dedicated to explaining the
advantage of e-commerce as well as the present situation and prospects of e-commerce in
China. Then, the next two sections are focused on reporting the rapid progress of higher
vocational e-commerce education and its limitation in China. Next, our team analyze its
irrationality according to our sampling survey on e-commerce specialized courses in China.
The final section is mainly to design the knowledge structure and apprenticeship for ecommerce applied professionals combined with our TVET teaching experiences.

Published

2020-09-28

Issue

Section

Articles